Software that sells. Marketing that's done for you.
Marketing and technology solutions for concrete coating contractors
Our floor visualizer for coating contractors shows homeowners your finish on their own floor, then a walkthrough video. Our marketing agency runs your ads and SEO, builds your website, and nurtures every lead to a signed job.
Try 3 free renders on our live demo: no sign-up, no card, no time limit.

Bare slab to your finish, previewed on their own floor.
About 15 seconds
from a phone photo to a preview of their floor
Your own catalog
built from the flake, metallic, quartz and solid colors you install
At the estimate too
on any phone or tablet, with iPhone and Android apps coming soon
Into your CRM
HighLevel, Jobber, Housecall Pro or any other, set up by our team
Live sandbox
Try it on a job photo from your phone.
The real widget, not a video, running on our sandbox account. Upload a garage or patio from your camera roll, or tap a demo room. Your first 3 renders on this demo are free: no sign-up, no card, no time limit.
Rendering in the sandbox today
- Flake
- Metallic
- Quartz
- Solid color
- Stamped concrete
How it works
How the floor visualizer works, in three steps
On your website, or on your phone or tablet at the estimate. The homeowner needs no account and no app.

01
They upload a photo.
A phone photo of their garage, patio or pool deck, or one of the 3 built-in demo rooms. JPG, PNG or HEIC up to 10 MB.

02
They pick your finish.
Flake, metallic, quartz or solid color, from a catalog built around the products you install.

03
They see it, then ask you.
A preview in about 15 seconds, at a link they can reopen that night. The quote button sends them to your own quote or booking page.
Real Floor Visualizer screens, shown for illustration. The preview is an illustrative AI render. How the floor visualizer works, step by step See the epoxy floor visualizer
Your catalog
Flake, metallic, quartz and solid color, on their own floor.
Built around the products you install: send us your color charts and our team sets up your catalog. Until it is ready, you get the default catalog, sampled here.
Flake
Metallic
Quartz
Solid color
Swatches from the default catalog. Each one previews on the homeowner's own photo, whether you install epoxy or polyaspartic.
Coming next Polished concrete, LVP, Tile, Hardwood and Carpet.
See every epoxy floor color Concrete floor coating visualizer
AI walkthrough video
Their patio, your flake, then a walkthrough video of it.
Once they pick a finish, the homeowner turns the preview into a short video of their own floor. Starter films 5 clips a month at 3 seconds each, Pro 10 at 5 seconds.
How walkthrough videos work, plan by planWatch the full showreel, with sound
The visualizer is live on epoxy and polished-concrete contractor sites from Florida to California.
Pricing
What does a floor visualizer for coating contractors cost?
Two plans, each with walkthrough video, billed from the day you sign up. Floor Visualizer: monthly, or yearly at 20% off. Marketing Agency: month to month. No setup fee. You never pay per lead.
Try 3 free renders on our live demo: no sign-up, no card, no time limit.
Paying yearly? Starter is $79 a month and Pro $119 a month, billed once a year ($948 and $1,428): 20% off. Ask our team to set it up.
Starter
$99 a month
$79 a month(instead of $99 a month)
The visualizer on your website, with walkthrough video.
Get Starter$99 a month from the day you sign up. No setup fee.
Ask for Starter yearly$948 billed once a year: you save $240. Our team sets up yearly billing for you.
Or get Starter now, billed monthly- 300 photo credits a month
- 5 walkthrough video clips a month, 3 seconds each
- Your finish catalog, built from your color charts: flake, metallic, quartz and solid color
- On your website with one script tag
- White-labeled: your company name and brand color, no CoatFlow branding in the widget
Pro
More video, plus follow-up
$149 a month
$119 a month(instead of $149 a month)
More video, longer clips, and follow-up our team runs for you.
Get Pro$149 a month from the day you sign up. No setup fee.
Ask for Pro yearly$1,428 billed once a year: you save $360. Our team sets up yearly billing for you.
Or get Pro now, billed monthly- 600 photo credits a month
- 10 walkthrough video clips a month, 5 seconds each
- Lead follow-up by text and email, set up and run for you by our team, that chases every lead to a booked estimate
- Everything else in Starter
Marketing Agency Done for you
Want your marketing run for you? Our team runs your marketing end to end: ads, SEO and your website on Marketing Pro, and automated lead follow-up from first call to signed job on both plans. Quoted after a short call, with the Floor Visualizer included.
FAQ
Questions coating contractors ask about CoatFlow
Who is CoatFlow for?
Coating contractors who sell epoxy flake, metallic, quartz, solid color and polyaspartic floors in garages, patios, pool decks and shops. If homeowners find you online and stall on the color, the Floor Visualizer is for you. If you want more leads, and every one followed up while you are on a job, the Marketing Agency is.
Do homeowners have to download an app?
No app and no account. The Floor Visualizer runs inside your website, in the browser on their phone or computer. They upload a photo of the floor or tap a demo room, pick a finish, and make the walkthrough video right there too.
What is a walkthrough video, and who makes it?
A short camera move across the homeowner's own floor, made from the preview they picked. The homeowner starts it in the widget, and it takes a few minutes to film. Starter makes 5 clips a month at 3 seconds each, Pro 10 at 5 seconds. Like the preview, it is an illustrative AI video, not footage of an installed floor.
Floor Visualizer or Marketing Agency: which one do I need?
The Floor Visualizer is self-serve coating contractor software on your website: Starter $99 or Pro $149 a month, billed from the day you sign up, and you can try 3 free renders on our live demo first. The Marketing Agency is a service our team runs for you: ads, SEO and your website on Marketing Pro, and automated nurture from lead to estimate to signed job on both plans. Marketing Starter and Marketing Pro each include the Floor Visualizer, and each is quoted after a short call about your shop.
How is CoatFlow different from other floor visualizers?
It sells the job in both places: on your website before they call, and on your phone or tablet at the estimate. It previews your finish on their own floor, turns that preview into a walkthrough video on both plans, and sends every lead straight into the CRM you already use (HighLevel, Jobber, Housecall Pro or any other), set up by our team. The prices are published.
Show them their floor. Then show them the video.
Try 3 free renders on our live demo: no sign-up, no card, no time limit.













