About CoatFlow
The team behind the floor visualizer for coating contractors.
CoatFlow is the floor visualizer for coating contractors, built by Levology Labs, a small US team founded by Jordan Levin. We also run the CoatFlow Marketing Agency: ads, SEO, websites and lead follow-up for coating contractors, done for you. The people who answer your email are the people who build the widget, so a question reaches someone who can fix it.
How we work
Why do we start with your numbers?
We know the flooring business by the numbers, and that is where every conversation starts. Most coating contractors know their material cost to the dollar and their lead-to-estimate rate not at all. That gap is where floors get lost.
So before we sell you anything, we look at where your leads come from, how fast they hear back and how many turn into an estimate visit. The visualizer gets homeowners to choose the floor before you arrive. Our marketing agency works everything around it, from the ad that brings the lead in to the follow-up that signs the job.
That is how a shop stands out from the competition down the road. Not louder ads. A phone that gets answered and quotes that get followed up.
Your month, by the numbers
What would a better lead-to-estimate rate be worth?
Set the dials to your own month and the pipeline follows. Nothing you enter leaves this page.
A month with CoatFlow, from your dials
gross margin
That is floors and a month over today's , from the 10% lead-to-estimate lift we have measured, on the same spend.
Show the numbers as a table
| A month | Today | With CoatFlow | Difference |
|---|---|---|---|
| Leads | 66.7 | 66.7 | +0.0 |
| Estimates | 23.3 | 25.7 | +2.3 |
| Floors closed | 9.3 | 10.3 | +0.9 |
| Revenue | $39,200 | $43,120 | +$3,920 |
| Gross margin | $17,640 | $19,404 | +$1,764 |
The lift these dials use is the lead-to-estimate change we have measured with contractors we have worked with, from text follow-up paired with the visualizer. It is not a published study, so read the result as an estimate, not a promise. Email us and we run your real books with you.
What we build
What does CoatFlow build for coating contractors?
01
Floor Visualizer
Your flake, metallic, quartz and solid color finishes on a photo of their own garage, patio or pool deck, in about 15 seconds. Self-serve on Starter or Pro, from one script tag.
See the Floor Visualizer02
Walkthrough video
Any finished preview becomes a short walkthrough video of their own floor: 5 clips a month on Starter, 35 on Pro, a few minutes to film each.
How walkthrough videos work03
Fence Visualizer
The same visualizer in fencing mode: 5 styles and 14 wood stains on a photo of their own yard.
See the Fence Visualizer04
CoatFlow Marketing Agency
Ads, SEO and websites that bring leads in, and automated nurture by text and email that turns them into signed jobs, run by our team. The same team sets up lead follow-up for Floor Visualizer Pro accounts.
See the Marketing Agency
Founder
Who is behind CoatFlow's floor visualizer?
Jordan Levin founded CoatFlow at Levology Labs, and the email address on this page goes to him.
The Floor Visualizer is live on epoxy and polished-concrete contractor sites from Florida to California. The same small team builds the widget, sets up custom catalogs and quote forms, and runs the Marketing Agency.
Founder Jordan Levin jordan@coatflow.org
CoatFlow is a product of Levology Labs.
One inbox, and the people who build it.
Email goes to the team that builds CoatFlow. Or try 3 free renders on our live demo and see it on your own floor.